# Gen Z Broke The Funnel design system

> Gen Z Broke The Funnel design system measured from genzbrokethefunnelwhatnow.com: fontVogueAvantGarde font, 7 color hex codes, type scale and spacing.

Canonical page: https://sitepeel.dev/design-md/genzbrokethefunnelwhatnow.com/

Gen Z Broke The Funnel’s website (genzbrokethefunnelwhatnow.com) uses the fontVogueAvantGarde font and #76FF02 as its main color on a #FBFAF4 background. Measured by Sitepeel on November 5, 2026.

## What font does Gen Z Broke The Funnel use?

Gen Z Broke The Funnel uses fontVogueAvantGarde (weights 500 and 600) and fontDidot (weight 400), with Source Code Pro for code on genzbrokethefunnelwhatnow.com. Page titles are 160px at weight 600 (48px on phones) and body text is 20px. Measured on November 5, 2026.

- fontVogueAvantGarde (weights 500, 600)
- fontDidot (weights 400)
- fontAgaramondPro (weights 400, 700)
- Source Code Pro (weights 400)

## Gen Z Broke The Funnel colors: palette and hex codes

Gen Z Broke The Funnel’s main colors are #FBFAF4 (warm snow) for the background, #161414 (charcoal) for text and #76FF02 (vivid lime) as the main accent, with #4D9EFF (blue) as another accent. Measured on November 5, 2026.

- #FBFAF4: warm snow
- #161414: charcoal
- #FFFFFF: white
- #76FF02: vivid lime
- #000000: near black
- #4D9EFF: blue

## What is Gen Z Broke The Funnel built with?

Gen Z Broke The Funnel’s website (genzbrokethefunnelwhatnow.com) is built with Next.js, React, CSS Modules, Tailwind CSS and Vercel. Measured on November 5, 2026.

- JavaScript framework: Next.js 15.5.4, React 19.2.0-canary-0bdb9206-2
- Animation & 3D: GSAP 3.13.0, Lenis 1.3.11, Three.js r180, GSAP ScrollTrigger
- Hosting & CDN: Vercel
- UI & CSS: CSS Modules, Tailwind CSS 4.x

## Questions and answers

### What font does Gen Z Broke The Funnel use?

Gen Z Broke The Funnel’s website uses fontVogueAvantGarde (weights 500 and 600) and fontDidot (weight 400), with Source Code Pro for code. Page titles are 160px at weight 600 (48px on phones) and body text is 20px. Measured on November 5, 2026.

### What are the Gen Z Broke The Funnel colors and hex codes?

On genzbrokethefunnelwhatnow.com: #FBFAF4 (warm snow) for the background, #161414 (charcoal) for text and #76FF02 (vivid lime) as the main accent, with #4D9EFF (blue) as another accent. The color palette above lists all 7 colors with their hex codes and where each one is used.

### What is the Gen Z Broke The Funnel design system?

The design system on this page is genzbrokethefunnelwhatnow.com’s, as measured on November 5, 2026: fontVogueAvantGarde type, #76FF02 as the main color, pill-shaped corners and a 4px spacing grid, written down as a DESIGN.md. It is not Gen Z Broke The Funnel’s own documentation.

### What is Gen Z Broke The Funnel built with?

Gen Z Broke The Funnel’s website (genzbrokethefunnelwhatnow.com) is built with Next.js, React, CSS Modules, Tailwind CSS and Vercel. The full tech stack Sitepeel found: Next.js, React, GSAP, Lenis, Three.js, Vercel, CSS Modules, Tailwind CSS and GSAP ScrollTrigger. Measured on November 5, 2026.

### What is the Gen Z Broke The Funnel DESIGN.md?

A plain-text file with Gen Z Broke The Funnel’s measured colors, type, spacing, corners and components as tokens, plus short rules, in the DESIGN.md format Google published with Stitch. Your AI coding agent reads it and builds in this style. More about DESIGN.md.

### How do I use it with Claude Code or Cursor?

Download the file and put it in your project’s root folder, then ask your agent to follow DESIGN.md. Step-by-step guides: Claude Code, Cursor, Codex, GitHub Copilot.

### Is this Gen Z Broke The Funnel’s official design system?

No. Sitepeel measured it from genzbrokethefunnelwhatnow.com’s public page on November 5, 2026. It is an independent analysis, not made or approved by Gen Z Broke The Funnel.

### Can I use Gen Z Broke The Funnel’s style in my own product?

Use it to learn, prototype and compare. For a real product, make the style your own, and never copy Gen Z Broke The Funnel’s logo, name, pictures or text.

### How accurate are the values?

Each value was measured on the rendered page after it fully loaded, on desktop and mobile: colors where they appear, type with tracking, spacing, corners, shadows and hover states. Sites change, so check the date at the top.

## Files

- [DESIGN.md](https://sitepeel.dev/design-md/genzbrokethefunnelwhatnow.com/DESIGN.md): the plain file to put in your project.
- [All brand DESIGN.md files](https://sitepeel.dev/design-md/examples/index.md)

Independent analysis by Sitepeel (sitepeel.dev), not affiliated with Gen Z Broke The Funnel.

## The DESIGN.md file

```markdown
---
version: alpha
name: Gen Z Broke The Funnel
description: "Light interface measured from genzbrokethefunnelwhatnow.com: fontVogueAvantGarde type with fontDidot, vivid lime accents, tonal surfaces and pill-shaped controls."
colors:
  background: "#FBFAF4"
  surface: "#FBFAF4"
  on-surface: "#161414"
  on-background: "#161414"
  surface-container-low: "#FFFFFF"
  overlay: "#4D9EFF80"
  primary: "#76FF02"
  on-primary: "#000000"
  secondary: "#4D9EFF"
typography:
  headline-display:
    fontFamily: fontVogueAvantGarde
    fontSize: 160px
    fontWeight: 600
    lineHeight: 1
    letterSpacing: -0.05em
  headline-lg:
    fontFamily: fontVogueAvantGarde
    fontSize: 140px
    fontWeight: 600
    lineHeight: 1
    letterSpacing: -0.05em
  headline-md:
    fontFamily: fontDidot
    fontSize: 120px
    fontWeight: 400
    lineHeight: 1
    letterSpacing: -0.05em
  headline-sm:
    fontFamily: fontVogueAvantGarde
    fontSize: 32px
    fontWeight: 600
    lineHeight: 1
  title-lg:
    fontFamily: fontVogueAvantGarde
    fontSize: 24px
    fontWeight: 500
    lineHeight: 1.4
  body-md:
    fontFamily: fontAgaramondPro
    fontSize: 20px
    fontWeight: 400
    lineHeight: 1.3
  body-lg:
    fontFamily: fontAgaramondPro
    fontSize: 22px
    fontWeight: 400
    lineHeight: 1.3
  body-sm:
    fontFamily: fontAgaramondPro
    fontSize: 14px
    fontWeight: 400
    lineHeight: 1.43
  label-md:
    fontFamily: fontAgaramondPro
    fontSize: 16px
    fontWeight: 700
    lineHeight: 1.5
  code:
    fontFamily: Source Code Pro
    fontSize: 64px
    fontWeight: 400
    lineHeight: 1
    letterSpacing: -0.05em
  headline-display-mobile:
    fontFamily: fontVogueAvantGarde
    fontSize: 48px
    fontWeight: 600
    lineHeight: 1
    letterSpacing: -0.05em
  headline-md-mobile:
    fontFamily: fontDidot
    fontSize: 64px
    fontWeight: 400
    lineHeight: 1
    letterSpacing: -0.05em
rounded:
  full: 9999px
spacing:
  base: 4px
  xs: 4px
  sm: 8px
  md: 12px
  lg: 32px
  xl: 64px
  gutter: 32px
components:
  link:
    textColor: "{colors.on-surface}"
---

# Gen Z Broke The Funnel Design System

## Overview

Gen Z Broke The Funnel describes itself as: “Shopping via social media has made the purchasing journey seamless, but has removed much of its soul. Now, Gen Z is gravitating towards shopping experiences that offer something deeper: discovery, serendipity, connection” The interface is light, built on **Warm Snow (#FBFAF4)** with **Charcoal (#161414)** text, and **Vivid Lime (#76FF02)** as the main accent.

Type is set in **fontVogueAvantGarde** and **fontDidot**, with **Source Code Pro** for code. Headlines run large with tight negative tracking; body text is 20px. The surface language is flat. Controls are pill-shaped.

Measured from [genzbrokethefunnelwhatnow.com](https://www.genzbrokethefunnelwhatnow.com/) on November 5, 2026 at 1440×900 and 390×844 from 346 rendered elements. Values are computed styles from the live page, not the original source files.

## Colors

The palette has 7 roles, plus gradient stops #FFA2F0, #AED7FFAB, #4D9EFF.

- **Warm Snow (#FBFAF4):** Page background, seen 6 times. Token `background`.
- **Charcoal (#161414):** Primary text and headings, seen 97 times. Token `on-surface`, CSS `--color-brand-black`.
- **White (#FFFFFF):** Raised areas one step from the page, seen 6 times. Token `surface-container-low`, CSS `--tw-ring-offset-color`.
- **Blue 50% (#4D9EFF80):** Translucent fill for cards and controls, seen 1 time. Token `overlay`.
- **Vivid Lime (#76FF02):** Brand accent (CSS variable), seen 12 times. Token `primary`, CSS `--color-brand-lime`.
- **Near Black (#000000):** Text and icons on primary. Token `on-primary`.
- **Blue (#4D9EFF):** Accent in text, fills and borders, seen 4 times. Token `secondary`.

## Typography

**fontVogueAvantGarde**, **fontDidot**, **fontAgaramondPro** and **Source Code Pro** (monospace) share the interface. Fallback stack: `fontVogueAvantGarde, fontVogueAvantGarde Fallback`. Other loaded fonts: fontAlicentHightower.

- **headline-display:** fontVogueAvantGarde 160px at weight 600, line height 1, tracking -0.05em (48px on mobile). Page title (h1).
- **headline-lg:** fontVogueAvantGarde 140px at weight 600, line height 1, tracking -0.05em. Section headings (h2).
- **headline-md:** fontDidot 120px at weight 400, line height 1, tracking -0.05em (64px on mobile). Sub-section headings.
- **headline-sm:** fontVogueAvantGarde 32px at weight 600, line height 1. Card and feature titles.
- **title-lg:** fontVogueAvantGarde 24px at weight 500, line height 1.4. Small titles.
- **body-md:** fontAgaramondPro 20px at weight 400, line height 1.3. Body text.
- **body-lg:** fontAgaramondPro 22px at weight 400, line height 1.3. Lead paragraphs.
- **body-sm:** fontAgaramondPro 14px at weight 400, line height 1.43. Secondary and small text.
- **label-md:** fontAgaramondPro 16px at weight 700, line height 1.5. Buttons, navigation and labels.
- **code:** Source Code Pro 64px at weight 400, line height 1, tracking -0.05em. Code and technical values.

## Layout

Spacing follows a 4px grid: 93% of measured gaps and paddings are multiples of 4px.

- **Scale:** xs 4px, sm 8px, md 12px, lg 32px, xl 64px.
- **Gaps:** 32px is the most common gap in flex and grid layouts.
- **Breakpoints:** 375px, 410px, 768px, 1024px, 1280px, 1440px, 1920px, 2400px.

## Elevation & Depth

The design is flat: no shadows were measured. Hierarchy comes from tonal surface steps (#FFFFFF).

## Shapes

Interactive controls are pill-shaped. Measured radii, most used first:

- **full (9999px):** 28 elements.

## Components

Measured from the rendered page. Token values reference the tokens above.

- **link:** transparent fill, #161414 text, padding 0px.

## Do's and Don'ts

- Do use #FBFAF4 for the page and lift surfaces in small steps: #FFFFFF.
- Do use #76FF02 as the brand accent: header, logo and key highlights.
- Do set headlines in fontVogueAvantGarde with tight tracking (-0.05em).
- Do keep spacing on the 4px grid.
- Do make buttons and chips fully rounded (9999px).
- Don't add drop shadows for depth; use tonal surfaces.
- Don't introduce new font families beyond fontVogueAvantGarde, fontDidot, fontAgaramondPro and Source Code Pro.
- Don't use #76FF02 for large backgrounds or body text.
- Don't make interface transitions slower than 0.5s.

## Motion

Interface transitions are quick: 0.5s. Longer ambient animations run 0.7s.

- **Easing:** `cubic-bezier(0.65, 0.05, 0.36, 1)`.

Generated by [Sitepeel](https://sitepeel.dev/design-md/genzbrokethefunnelwhatnow.com/), the free DESIGN.md generator (engine 2026.10.29+b828a475ee10).

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