Sitepeel
basecamp.com homepage as measured on October 21, 2026

DESIGN.md · measured October 21, 2026

Basecamp design system

Dark interface measured from basecamp.com: Graphik type, vivid blue accents, tonal surfaces and 2.42px corners.

Background
#131F25
Primary
#117AF3
Type
Graphik
Corners
2.42px
Download DESIGN.md

From basecamp.com ↗ · 415 elements at 1440×900 and 390×844 · Independent analysis, not affiliated with Basecamp

Basecamp colors

18 roles measured on the page, grouped by where each color is used.

Surfaces

Deep Blue#131F25background · --color-ink-2Page background · 1×
Cool Charcoal#0B151Bsurface-container-lowRaised areas one step from the page · 1×
Deep Blue#1B2930surface-containerCards and panels · 37×
Warm Graphite#35332Asurface-container-highHover and pressed fills · 1×
Deep Cyan#23363Fsurface-container-highestHighest raised elements · 10×
Vivid Blue 10%#117AF31AoverlayTranslucent fill for cards and controls · 37×
Cool Mist 5%#E1E5E80Doverlay-strongStronger translucent fill · 2×

Text

Cool Mist#E1E5E8on-surfacePrimary text and headings · 80×
Cool Gray#A8AFB3on-surface-variantSecondary text · 14×
Cool Gray#828B8Fon-surface-mutedMuted text and metadata · 7×
Cool Slate#475257on-surface-subtleSubtle text and placeholders · 4×
White#FFFFFFon-primaryText and icons on primary

Accents

Vivid Blue#117AF3primary · --color-bluePrimary buttons and calls to action · 9×
Blue#68A8F4secondaryLinks and interactive text · 33×
Dark Orange#775F30tertiaryAccent · 5×

Borders

Cool Mist 10%#E1E5E81AoutlineBorders and dividers · 30×
Cool Slate#475257outline-variantSecondary dividers · 14×

Status

Red#EB7550errorErrors and destructive states · 1×

Gradients

Basecamp fonts

One family carries the whole interface.

AaGraphikWeights 400, 500, 800Graphik, sans-serif
headline-displayPage title (h1)Basecamp42px · 800 · 1.15 · -0.026em
mobile 25px
headline-lgSection headings (h2)The quick brown fox jumps over the lazy dog30.5px · 400 · 1.5 · -0.014em
mobile 20px
body-mdBody textThe quick brown fox jumps over the lazy dog17px · 400 · 1 · -0.014em
body-lgLead paragraphsThe quick brown fox jumps over the lazy dog19px · 400 · 1.5 · -0.014em
body-smSecondary and small textThe quick brown fox jumps over the lazy dog11px · 400 · 1.33 · -0.006em
captionCaptions and fine printThe quick brown fox jumps over the lazy dog8.5px · 400 · 1.5 · -0.007em
label-mdButtons, navigation and labelsThe quick brown fox jumps over the lazy dog15px · 500 · 1 · -0.014em

Contrast

Text on #131F25

AaAAA13.3:1
AaAAA7.6:1
AaAA4.8:1
AaLarge only2.1:1

Spacing

No strict grid · 0% are multiples of 4px

xs3.2px
sm7.57px
md12.06px
lg19.15px
xl45.96px
gutter9.69px
section71.81px

Shapes

Corner radii, most used first.

md2.42px · 88×
lg4.84px · 72×
full9999px · 20×
xl13px · 10×
sm1.21px · 6×

Depth

Shadow
Inset
Inset
Shadow

Components

Rebuilt from the measured CSS.

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button-primaryFilled button · hover to see the measured hover state
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button-outlineOutlined button · hover to see the measured hover state
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button-secondaryFilled button
Have an account? Sign in
button-ghostText button
Card
cardCard
Inline link
linkInline link

Motion

Interface transitions

0.15s0.3s
easecubic-bezier(0.34, 1.2, 0.64, 1)

Do’s and don’ts

Rules written from the measurements, so a coding agent stays on style.

  • Use #131F25 for the page and lift surfaces in small steps: #0B151B, #1B2930, #35332A, #23363F.
  • Keep text in 4 levels: #E1E5E8, #A8AFB3, #828B8F, #475257.
  • Reserve #117AF3 for primary actions and key highlights.
  • Set headlines in Graphik with tight tracking (-0.026em).
  • Reuse the measured spacing steps (7.57px, 12.06px, 19.15px).
  • Use 2.42px corners on most elements; larger surfaces also use 4.84px, 13px and 1.21px.
  • Use #475257 for body text; it reaches 2.1:1 on #131F25. Keep it for large text or metadata.
  • Introduce new font families beyond Graphik.
  • Use #117AF3 for large backgrounds or body text.
  • Make interface transitions slower than 0.3s.
DESIGN.md240 lines

What you can build with it

Landing pages, pricing tables, dashboards: your AI coding agent builds them in this style, with these colors, fonts, spacing and buttons instead of its defaults.

Download DESIGN.md, put it in your project’s root folder, then ask your agent for a page.

Prompt · DESIGN.md attached

Build a landing page for my product. Follow for every color, font, spacing value, corner and button.

Need more than one page?

Design MD in the Sitepeel tools for Chrome measures pages behind a login, combines several pages into one file and works on any site you open.

Explore the tool

FAQ

Questions

What can I build with the Basecamp DESIGN.md?

Any page or component in this style: a landing page, pricing table, dashboard or sign-up form. Your AI coding agent uses the measured colors, Graphik type, spacing, corners and buttons instead of its own defaults.

How do I use it with Claude Code or Cursor?

Download the file and put it in your project’s root folder, then ask your agent to follow DESIGN.md. Step-by-step guides: Claude Code, Cursor, Codex, GitHub Copilot.

Is this Basecamp’s official design system?

No. Sitepeel measured it from basecamp.com’s public page on October 21, 2026. It is an independent analysis, not made or approved by Basecamp.

Can I use Basecamp’s style in my own product?

Use it to learn, prototype and compare. For a real product, make the style your own, and never copy Basecamp’s logo, name, pictures or text.

How accurate are the values?

Each value was measured on the rendered page after it fully loaded, on desktop and mobile: colors where they appear, type with tracking, spacing, corners, shadows and hover states. Sites change, so check the date at the top.