GrammarlyBrand
DESIGN.md · measured October 21, 2026
Booking.com design system
Light interface measured from booking.com: Avenir Next type with system-ui, dark blue accents, tonal surfaces and 4px corners.
- Background
- #FFFFFF
- Primary
- #003B95
- Type
- Avenir Next
- Corners
- 4px
From booking.com ↗ · 416 elements at 1440×900 and 390×844 · Independent analysis, not affiliated with Booking.com
Booking.com colors
10 roles measured on the page, grouped by where each color is used.
Surfaces
#FFFFFFbackgroundPage background · 10×#F5F5F5surface-container-lowRaised areas one step from the page · 1×#E7E7E7surface-containerCards and panels · 36×Text
#1A1A1Aon-surfacePrimary text and headings · 107×#595959on-surface-variantSecondary text · 3×#FFFFFFon-primaryText and icons on primaryAccents
#003B95primaryBrand color on large areas · 1×#006CE4secondarySecondary buttons · 52×#FFB700tertiaryBrand color on large areas · 17×Borders
#E7E7E7outlineBorders and dividers · 1×Booking.com fonts
2 families.
Contrast
Text on #FFFFFF
17.4:17.0:1Spacing
No strict grid · 76% are multiples of 4px
xs4pxsm8pxmd16pxlg24pxgutter8pxShapes
Corner radii, most used first.
Depth
Flat: no shadows measured.
Components
Rebuilt from the measured CSS.
Motion
Interface transitions
1e-05seasecubic-bezier(0.2, 0, 0.4, 0.8)
Do’s and don’ts
Rules written from the measurements, so a coding agent stays on style.
- Use #FFFFFF for the page and lift surfaces in small steps: #F5F5F5, #E7E7E7.
- Keep text in 2 levels: #1A1A1A, #595959.
- Use #003B95 as the brand accent: header, logo and key highlights.
- Reuse the measured spacing steps (8px, 16px, 24px).
- Use 4px corners on most elements; larger surfaces also use 8px.
- Add drop shadows for depth; use tonal surfaces.
- Introduce new font families beyond Avenir Next and system-ui.
- Use #003B95 for large backgrounds or body text.
- Make interface transitions slower than 0.00001s.
---
version: alpha
name: Booking.com
description: "Light interface measured from booking.com: Avenir Next type with system-ui, dark blue accents, tonal surfaces and 4px corners."
colors:
background: "#FFFFFF"
surface: "#FFFFFF"
on-surface: "#1A1A1A"
on-background: "#1A1A1A"
on-surface-variant: "#595959"
surface-container-low: "#F5F5F5"
surface-container: "#E7E7E7"
outline: "#E7E7E7"
primary: "#003B95"
on-primary: "#FFFFFF"
secondary: "#006CE4"
tertiary: "#FFB700"
typography:
headline-display:
fontFamily: Avenir Next
fontSize: 24px
fontWeight: 700
lineHeight: 1.33
body-md:
fontFamily: system-ui
fontSize: 14px
fontWeight: 400
lineHeight: 1.43
body-sm:
fontFamily: system-ui
fontSize: 12px
fontWeight: 400
lineHeight: 1.5
label-md:
fontFamily: system-ui
fontSize: 16px
fontWeight: 500
lineHeight: 1.5
label-sm:
fontFamily: system-ui
fontSize: 14px
fontWeight: 500
lineHeight: 1.43
rounded:
sm: 4px
md: 8px
full: 9999px
spacing:
xs: 4px
sm: 8px
md: 16px
lg: 24px
gutter: 8px
components:
button-primary:
backgroundColor: "{colors.secondary}"
textColor: "{colors.on-primary}"
rounded: "{rounded.sm}"
padding: 4px 24px
height: 51px
button-primary-hover:
backgroundColor: "#0057B8"
button-outline:
backgroundColor: "{colors.background}"
textColor: "{colors.secondary}"
typography: "{typography.label-sm}"
rounded: "{rounded.sm}"
padding: 4px 12px
height: 36px
button-ghost:
backgroundColor: "{colors.background}"
textColor: "{colors.on-primary}"
typography: "{typography.label-sm}"
rounded: "{rounded.full}"
padding: 11px 16px
height: 44px
input-field:
textColor: "{colors.on-surface}"
typography: "{typography.label-sm}"
rounded: "{rounded.sm}"
padding: 0px 8px
link:
textColor: "{colors.on-surface}"
---
# Booking.com Design System
## Overview
Booking.com describes itself as: “Explore the world with Booking.com. Big savings on homes, hotels, flights, car rentals, taxis, and attractions – build your perfect trip on any budget.” The interface is light, built on **White (#FFFFFF)** with **Charcoal (#1A1A1A)** text, and **Dark Blue (#003B95)** as the main accent.
Type is set in **Avenir Next** and **system-ui**. Headlines run large; body text is 14px. The surface language is flat. Corners are mostly 4px.
Measured from [booking.com](https://www.booking.com/) on October 21, 2026 at 1440×900 and 390×844 from 416 rendered elements. Values are computed styles from the live page, not the original source files.
## Colors
The palette has 10 roles.
- **White (#FFFFFF):** Page background, seen 10 times. Token `background`.
- **Charcoal (#1A1A1A):** Primary text and headings, seen 107 times. Token `on-surface`.
- **Slate (#595959):** Secondary text, seen 3 times. Token `on-surface-variant`.
- **Snow (#F5F5F5):** Raised areas one step from the page, seen 1 time. Token `surface-container-low`.
- **Mist (#E7E7E7):** Cards and panels, seen 36 times. Token `surface-container`.
- **Mist (#E7E7E7):** Borders and dividers, seen 1 time. Token `outline`.
- **Dark Blue (#003B95):** Brand color on large areas, seen 1 time. Token `primary`.
- **White (#FFFFFF):** Text and icons on primary. Token `on-primary`.
- **Vivid Blue (#006CE4):** Secondary buttons, seen 52 times. Token `secondary`.
- **Vivid Amber (#FFB700):** Brand color on large areas, seen 17 times. Token `tertiary`.
## Typography
**Avenir Next** and **system-ui** share the interface. Fallback stack: `Avenir Next, BlinkMacSystemFont, -apple-system, Segoe UI`.
- **headline-display:** Avenir Next 24px at weight 700, line height 1.33. Page title (h1).
- **body-md:** system-ui 14px at weight 400, line height 1.43. Body text.
- **body-sm:** system-ui 12px at weight 400, line height 1.5. Secondary and small text.
- **label-md:** system-ui 16px at weight 500, line height 1.5. Buttons, navigation and labels.
- **label-sm:** system-ui 14px at weight 500, line height 1.43. Small labels and badges.
## Layout
Spacing is mostly on a 4px grid (76% of measured values), with some off-grid steps. Match the measured scale rather than rounding everything.
- **Scale:** xs 4px, sm 8px, md 16px, lg 24px.
- **Gaps:** 8px is the most common gap in flex and grid layouts.
## Elevation & Depth
The design is flat: no shadows were measured. Hierarchy comes from tonal surface steps (#F5F5F5 → #E7E7E7) and #E7E7E7 borders.
## Shapes
Most elements use 4px corners. Measured radii, most used first:
- **sm (4px):** 204 elements.
- **full (9999px):** 52 elements.
- **md (8px):** 24 elements.
## Components
Measured from the rendered page. Token values reference the tokens above.
- **button-primary (“Search”):** #006CE4 fill, #FFFFFF text, 20px/500, 4px radius, padding 4px 24px.
- **button-primary-hover:** background #0057B8, text #FFFFFF on hover.
- **button-outline (“Register”):** #FFFFFF fill, #006CE4 text, 14px/500, 4px radius, padding 4px 12px.
- **button-ghost (“Stays”):** #FFFFFF fill, #FFFFFF text, 14px/500, 9999px radius, padding 11px 16px, border 1px solid #FFFFFF.
- **input-field (“Family-friendly apartments in Pa”):** transparent fill, #1A1A1A text, 14px/500, 4px radius, padding 0px 8px.
- **link:** transparent fill, #1A1A1A text, padding 0px.
## Do's and Don'ts
- Do use #FFFFFF for the page and lift surfaces in small steps: #F5F5F5, #E7E7E7.
- Do keep text in 2 levels: #1A1A1A, #595959.
- Do use #003B95 as the brand accent: header, logo and key highlights.
- Do reuse the measured spacing steps (8px, 16px, 24px).
- Do use 4px corners on most elements; larger surfaces also use 8px.
- Don't add drop shadows for depth; use tonal surfaces.
- Don't introduce new font families beyond Avenir Next and system-ui.
- Don't use #003B95 for large backgrounds or body text.
- Don't make interface transitions slower than 0.00001s.
## Motion
Interface transitions are quick: 1e-05s.
- **Easing:** `ease`, `cubic-bezier(0.2, 0, 0.4, 0.8)`, `ease-out`.
Generated by [Sitepeel](https://sitepeel.dev/design-md/booking.com/), the free DESIGN.md generator.
What you can build with it
Landing pages, pricing tables, dashboards: your AI coding agent builds them in this style, with these colors, fonts, spacing and buttons instead of its defaults.
Download DESIGN.md, put it in your project’s root folder, then ask your agent for a page.
Build a landing page for my product. Follow for every color, font, spacing value, corner and button.
Need more than one page?
Design MD in the Sitepeel tools for Chrome measures pages behind a login, combines several pages into one file and works on any site you open.
More designs
See all →FAQ
Questions
What can I build with the Booking.com DESIGN.md?
Any page or component in this style: a landing page, pricing table, dashboard or sign-up form. Your AI coding agent uses the measured colors, Avenir Next type, spacing, corners and buttons instead of its own defaults.
How do I use it with Claude Code or Cursor?
Download the file and put it in your project’s root folder, then ask your agent to follow DESIGN.md. Step-by-step guides: Claude Code, Cursor, Codex, GitHub Copilot.
Is this Booking.com’s official design system?
No. Sitepeel measured it from booking.com’s public page on October 21, 2026. It is an independent analysis, not made or approved by Booking.com.
Can I use Booking.com’s style in my own product?
Use it to learn, prototype and compare. For a real product, make the style your own, and never copy Booking.com’s logo, name, pictures or text.
How accurate are the values?
Each value was measured on the rendered page after it fully loaded, on desktop and mobile: colors where they appear, type with tracking, spacing, corners, shadows and hover states. Sites change, so check the date at the top.




