Sitepeel
DESIGN.md · measured November 6, 2026
Scale design system
Scale’s website (scale.com) uses the aeonik font on a white background. Measured by Sitepeel on November 6, 2026.
- #FFFFFF
- #D9D9D9
- #000000
From scale.com ↗ · 371 elements at 1440×900 and 390×844 Independent analysis, not affiliated with Scale
Scale color palette
10 colors with hex codes, grouped by where each one is used on the page.
Surfaces
#FFFFFFbackground · --tw-ring-offset-colorPage background · 48×#D9D9D9surface-container-lowRaised areas one step from the page · 2×#FFFFFF33overlayTranslucent fill for cards and controls · 2×Text
#000000on-surfacePrimary text and headings · 9×#193A29on-surface-variantSecondary text · 4×#575757on-surface-mutedMuted text and metadata · 3×#A8927Con-surface-subtleSubtle text and placeholders · 6×#FFFFFFon-primaryText and icons on primaryAccents
#000000primaryPrimary buttons and calls to action · 25×Borders
#C7C7C7outlineBorders and dividers · 1×Scale fonts and type scale
2 families.
mobile 28px
Contrast
Text on #FFFFFF
21.0:112.5:17.2:12.9:1Spacing
8px grid · 95% of values fit
xs4pxsm8pxmd16pxlg32pxxl64pxgutter16pxsection64pxmargin64pxcontainer1392pxBreakpoints: 390px 640px 680px 767px 768px 900px 1023px 1024px 1280px 1450px
Shapes
Corner radii, most used first.
Depth
Flat: no shadows measured.
Scale UI components
Rebuilt from the measured CSS.
Motion
Interface transitions
0.3s0.15s0.6s0.4scubic-bezier(0.4, 0, 0.2, 1)ease
Do’s and don’ts
Rules written from the measurements, so a coding agent stays on style.
- Use #FFFFFF for the page and lift surfaces in small steps: #D9D9D9.
- Keep text in 4 levels: #000000, #193A29, #575757, #A8927C.
- Let contrast carry emphasis; primary actions use #000000 on #FFFFFF.
- Set headlines in aeonik with tight tracking (-0.01em).
- Keep spacing on the 8px grid.
- Use 16px corners on most elements; larger surfaces also use 8px and 6px.
- Use #A8927C for body text; it reaches 2.97:1 on #FFFFFF. Keep it for large text or metadata.
- Add drop shadows for depth; use tonal surfaces.
- Introduce new font families beyond aeonik and mono.
- Add saturated accent colors; the measured palette is almost entirely neutral.
- Make interface transitions slower than 0.6s.
---
version: alpha
name: Scale
description: "Light monochrome interface measured from scale.com: aeonik type, tonal surfaces and 16px corners."
colors:
background: "#FFFFFF"
surface: "#FFFFFF"
on-surface: "#000000"
on-background: "#000000"
on-surface-variant: "#193A29"
on-surface-muted: "#575757"
on-surface-subtle: "#A8927C"
surface-container-low: "#D9D9D9"
overlay: "#FFFFFF33"
outline: "#C7C7C7"
primary: "#000000"
on-primary: "#FFFFFF"
typography:
headline-display:
fontFamily: aeonik
fontSize: 64px
fontWeight: 400
lineHeight: 1.05
letterSpacing: -0.01em
headline-lg:
fontFamily: aeonik
fontSize: 40px
fontWeight: 400
lineHeight: 1.25
letterSpacing: -0.01em
headline-md:
fontFamily: aeonik
fontSize: 32px
fontWeight: 400
lineHeight: 1.19
letterSpacing: -0.01em
body-md:
fontFamily: aeonik
fontSize: 24px
fontWeight: 400
lineHeight: 1.5
letterSpacing: -0.01em
body-sm:
fontFamily: aeonik
fontSize: 16px
fontWeight: 400
lineHeight: 1.3
letterSpacing: -0.01em
label-md:
fontFamily: aeonik
fontSize: 16px
fontWeight: 500
lineHeight: 1.38
letterSpacing: -0.025em
label-sm:
fontFamily: aeonik
fontSize: 14px
fontWeight: 400
lineHeight: 1
code:
fontFamily: mono
fontSize: 13px
fontWeight: 400
lineHeight: 1.2
letterSpacing: -0.01em
headline-display-mobile:
fontFamily: aeonik
fontSize: 28px
fontWeight: 400
lineHeight: 1.07
letterSpacing: -0.01em
rounded:
sm: 6px
md: 8px
lg: 16px
full: 9999px
spacing:
base: 8px
xs: 4px
sm: 8px
md: 16px
lg: 32px
xl: 64px
gutter: 16px
section: 64px
margin: 64px
container: 1392px
components:
button-primary:
backgroundColor: "{colors.primary}"
textColor: "{colors.on-primary}"
typography: "{typography.body-sm}"
rounded: "{rounded.md}"
padding: 0px
height: 40px
button-secondary:
backgroundColor: "#929292"
textColor: "#929292"
typography: "{typography.label-sm}"
rounded: "{rounded.md}"
padding: 0px
height: 40px
button-ghost:
textColor: "{colors.on-surface}"
typography: "{typography.label-sm}"
rounded: 0px
padding: 0px
card:
backgroundColor: "{colors.background}"
textColor: "{colors.on-surface}"
typography: "{typography.body-sm}"
rounded: "{rounded.lg}"
padding: 32px
link:
textColor: "{colors.on-surface-muted}"
---
# Scale Design System
## Overview
Scale describes itself as: “Scale delivers proven data, evaluations, and outcomes to AI labs, governments, and the Fortune 500.” The interface is light, built on **White (#FFFFFF)** with **Near Black (#000000)** text and almost no color: actions are carried by contrast, not hue.
Type is set in **aeonik**, with **mono** for code. Headlines run large with tight negative tracking; body text is 24px. The surface language is flat. Corners are mostly 16px.
Measured from [scale.com](https://scale.com/) on November 6, 2026 at 1440×900 and 390×844 from 371 rendered elements. Values are computed styles from the live page, not the original source files.
## Colors
The palette has 10 roles.
- **White (#FFFFFF):** Page background, seen 48 times. Token `background`, CSS `--tw-ring-offset-color`.
- **Near Black (#000000):** Primary text and headings, seen 9 times. Token `on-surface`.
- **Deep Green (#193A29):** Secondary text, seen 4 times. Token `on-surface-variant`.
- **Slate (#575757):** Muted text and metadata, seen 3 times. Token `on-surface-muted`.
- **Orange (#A8927C):** Subtle text and placeholders, seen 6 times. Token `on-surface-subtle`.
- **Silver (#D9D9D9):** Raised areas one step from the page, seen 2 times. Token `surface-container-low`.
- **White 20% (#FFFFFF33):** Translucent fill for cards and controls, seen 2 times. Token `overlay`.
- **Silver (#C7C7C7):** Borders and dividers, seen 1 time. Token `outline`.
- **Near Black (#000000):** Primary buttons and calls to action, seen 25 times. Token `primary`.
- **White (#FFFFFF):** Text and icons on primary. Token `on-primary`.
## Typography
**aeonik** and **mono** (monospace) share the interface. Fallback stack: `aeonik, aeonik Fallback, -apple-system, Arial`.
- **headline-display:** aeonik 64px at weight 400, line height 1.05, tracking -0.01em (28px on mobile). Page title (h1).
- **headline-lg:** aeonik 40px at weight 400, line height 1.25, tracking -0.01em. Section headings (h2).
- **headline-md:** aeonik 32px at weight 400, line height 1.19, tracking -0.01em. Sub-section headings.
- **body-md:** aeonik 24px at weight 400, line height 1.5, tracking -0.01em. Body text.
- **body-sm:** aeonik 16px at weight 400, line height 1.3, tracking -0.01em. Secondary and small text.
- **label-md:** aeonik 16px at weight 500, line height 1.38, tracking -0.025em. Buttons, navigation and labels.
- **label-sm:** aeonik 14px at weight 400, line height 1. Small labels and badges.
- **code:** mono 13px at weight 400, line height 1.2, tracking -0.01em. Code and technical values.
## Layout
Spacing follows a 8px grid: 95% of measured gaps and paddings are multiples of 8px.
- **Scale:** xs 4px, sm 8px, md 16px, lg 32px, xl 64px.
- **Sections:** 64px vertical padding between major sections.
- **Gaps:** 16px is the most common gap in flex and grid layouts.
- **Container:** content is capped at 1392px.
- **Page margin:** 64px on each side of full-width sections.
- **Breakpoints:** 390px, 640px, 680px, 767px, 768px, 900px, 1023px, 1024px, 1280px, 1450px.
## Elevation & Depth
The design is flat: no shadows were measured. Hierarchy comes from tonal surface steps (#D9D9D9) and #C7C7C7 borders.
## Shapes
Most elements use 16px corners. Measured radii, most used first:
- **lg (16px):** 224 elements.
- **md (8px):** 24 elements.
- **sm (6px):** 20 elements.
- **full (9999px):** 4 elements.
## Components
Measured from the rendered page. Token values reference the tokens above.
- **button-primary (“Get Started”):** #000000 fill, #FFFFFF text, 16px/400, 8px radius, padding 0px.
- **button-secondary (“Log In”):** #929292 fill, #929292 text, 14px/400, 8px radius, padding 0px, border 1px solid #C7C7C7.
- **button-ghost (“Products”):** transparent fill, #000000 text, 14px/400, padding 0px, shadow `rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px`.
- **card:** #FFFFFF fill, #000000 text, 16px/400, 16px radius, padding 32px.
- **link:** transparent fill, #575757 text, padding 0px.
## Do's and Don'ts
- Do use #FFFFFF for the page and lift surfaces in small steps: #D9D9D9.
- Do keep text in 4 levels: #000000, #193A29, #575757, #A8927C.
- Do let contrast carry emphasis; primary actions use #000000 on #FFFFFF.
- Do set headlines in aeonik with tight tracking (-0.01em).
- Do keep spacing on the 8px grid.
- Do use 16px corners on most elements; larger surfaces also use 8px and 6px.
- Don't use #A8927C for body text; it reaches 2.97:1 on #FFFFFF. Keep it for large text or metadata.
- Don't add drop shadows for depth; use tonal surfaces.
- Don't introduce new font families beyond aeonik and mono.
- Don't add saturated accent colors; the measured palette is almost entirely neutral.
- Don't make interface transitions slower than 0.6s.
## Motion
Interface transitions are quick: 0.3s, 0.15s, 0.6s, 0.4s.
- **Easing:** `cubic-bezier(0.4, 0, 0.2, 1)`, `ease`, `cubic-bezier(0, 0, 0.2, 1)`.
- **Reduced motion:** the page responds to `prefers-reduced-motion`.
Generated by [Sitepeel](https://sitepeel.dev/design-md/scale.com/), the free DESIGN.md generator (engine 2026.10.29+b828a475ee10).
Fonts
What font does Scale use?
Scale uses aeonik (weights 400 and 500), with mono for code on scale.com. Page titles are 64px at weight 400 (28px on phones) and body text is 24px. Measured on November 6, 2026.
- Aaaeonik · 400, 500
- Aamono · 400
Colors
Scale colors: palette and hex codes
Scale’s main colors are #FFFFFF (white) for the background and #000000 (near black) for text. Measured on November 6, 2026.
- #FFFFFF · white
- #000000 · near black
- #193A29 · deep green
- #575757 · slate
- #A8927C · orange
- #D9D9D9 · silver
- #C7C7C7 · silver
Tech stack
What is Scale built with?
Scale’s website (scale.com) is built with Sanity, Next.js, React, Keen Slider and Tailwind CSS. Measured on November 6, 2026.
- JavaScript framework
- Next.js 16.4.2, React 19.3.0-canary-278794d7-2
- Animation & 3D
- GSAP 3.15.0, Lenis 1.3.21, Three.js r181, GSAP ScrollTrigger
- Analytics
- Meta Pixel 2.9.437, Segment 1.84.3, Vercel Web Analytics, Microsoft Advertising
- Hosting & CDN
- Vercel
- Marketing & support
- HubSpot, OneTrust
- Site builder & CMS
- Sanity
What you can build with it
Landing pages, pricing tables, dashboards: your AI coding agent builds them in this style, with these colors, fonts, spacing and buttons instead of its defaults.
Download DESIGN.md, put it in your project’s root folder, then ask your agent for a page.
Build a landing page for my product. Follow for every color, font, spacing value, corner and button.
Need a page behind a login?
The DESIGN.md generator Chrome extension makes one from any page you have open, including dashboards and pages behind a login.
More designs
Brand examples →Another site? Make a DESIGN.md from any link.
FAQ
Scale design system questions
What font does Scale use?
Scale’s website uses aeonik (weights 400 and 500), with mono for code. Page titles are 64px at weight 400 (28px on phones) and body text is 24px. Measured on November 6, 2026.
What are the Scale colors and hex codes?
On scale.com: #FFFFFF (white) for the background and #000000 (near black) for text. The color palette above lists all 10 colors with their hex codes and where each one is used.
What is the Scale design system?
The design system on this page is scale.com’s, as measured on November 6, 2026: aeonik type, 16px corners and a 8px spacing grid, written down as a DESIGN.md. It is not Scale’s own documentation.
What is Scale built with?
Scale’s website (scale.com) is built with Sanity, Next.js, React, Keen Slider and Tailwind CSS. The full tech stack Sitepeel found: Next.js, React, GSAP, Lenis, Three.js, Meta Pixel, Segment, Vercel Web Analytics, Vercel and Microsoft Advertising. Measured on November 6, 2026.
What is the Scale DESIGN.md?
A plain-text file with Scale’s measured colors, type, spacing, corners and components as tokens, plus short rules, in the DESIGN.md format Google published with Stitch. Your AI coding agent reads it and builds in this style. More about DESIGN.md.
How do I use it with Claude Code or Cursor?
Download the file and put it in your project’s root folder, then ask your agent to follow DESIGN.md. Step-by-step guides: Claude Code, Cursor, Codex, GitHub Copilot.
Is this Scale’s official design system?
No. Sitepeel measured it from scale.com’s public page on November 6, 2026. It is an independent analysis, not made or approved by Scale.
Can I use Scale’s style in my own product?
Use it to learn, prototype and compare. For a real product, make the style your own, and never copy Scale’s logo, name, pictures or text.
How accurate are the values?
Each value was measured on the rendered page after it fully loaded, on desktop and mobile: colors where they appear, type with tracking, spacing, corners, shadows and hover states. Sites change, so check the date at the top.




